To launch the Hybrid version of Honda's iconic Civic, we elevated the socially friendly 'walk-around' format into an epic experience. By integrating in-camera effects, CGI-based VFX, and virtual production techniques, we brought the vehicle to life in a captivating way.
We produced content in both English and Spanish to reach diverse audiences, formatting it for streaming and paid social campaigns across Meta and TikTok platforms. This approach not only showcased the vehicle's features but also maximized reach and engagement in key markets.