Adidas - Mark of a Classic

Every mark tells a story. And every scuff is earned.

Adidas approached us to develop content for “Home of Classics,” a campaign about how Adidas’ most classic shoes are used and abused by the creators who wear them. This spot is a collaboration with Joy Isabella Brown, a member of Jacob Jonas The Company, a dance collective. It tells the story of how earning a skill will leave a mark on you and inevitably, your shoes as well.